Advertising + AdTech
Proactive Dealer Solutions Launches Call Management Solution Platform
Huntersville, NC — April 9, 2018 — Auto industry statistics reveal dealers spend on average $200 to generate an inbound sales call, yet 20%-30% of...
Case Study: How a Luxury Dealership Won With Geofencing Marketing
Imagine a world where you can target consumers actively shopping and visiting other car dealerships. With geofencing marketing technology, now you...
How to Use Social Media Channels to Generate More Leads
For many years, dealers have been told that social media channels can’t be used like other marketing channels. We’ve heard that social media is best...
DOM360’s CMO Gives Insight to Untapped Advertising Potential to Fill the Facebook Gap
Greenville, South Carolina — March 30, 2018 — On Wednesday, Facebook announced that it would be ending the ad-targeting option called Partner...
Top 8 Ways for Dealerships to Convert More Leads Into Sales
In this age of intense competition, dealers need to get back to the basics of responding better to leads to increase sales — and as of now, there’s a...
Semcasting Introduces Free Lead Generation Tool for Auto Dealers, SmartTarget Leads
North Andover, MA — March 20, 2018 (GLOBE NEWSWIRE) — Semcasting (www.semcasting.com), creators of the patented IP targeting technology Semcasting...
Buerkle Honda Saves Big By Optimizing Lead Providers With Help From FrogData
San Francisco — March 12, 2018 — Frustrated with managing multiple third-party lead providers that promised high ROI but did little to prove results,...
5 Outbound Call Campaigns That Get Results
Outbound call campaigns are highly effective for motivating customers to take action. Sometimes nothing beats the sound of a real human voice that’s...
How Advertising That Sticks Out Draws Consumer Attention
As an auto dealer, you notice dealer advertising more than the average consumer. When you see an ad in the newspaper, online, on television, or hear...
How to Spot the Red Flags in Your CRM System
Dealerships are taking a good first step in generating leads and sales when they decide to invest in a CRM. Just like any tool, however, a CRM system...
dealerTEL Launches Communication Platform, Bringing 100% Capture Rate to Inbound and Outbound Calls
March 5, 2018 — dealerTEL, the only automotive technology provider that offers a 100% capture rate of inbound and outbound calls, today announced the...
The Consumer Journey Is Your Opportunity to Seize Greater Yield
Our evolving cross-channel reality has transformed automotive sales — at once making what we do more complex, but also potentially more abundant....