Advertising + AdTech
How to Create Your Own Service Revenue
Among all the potent technologies for improving service department profits, only one will service directors already have at hand — their customer...
Seven Business Questions You Can Answer With Call Tracking Insights
It’s inescapable — we live in a world that is driven by data. Many GMs, sales managers, and their teams are tasked with compiling masses of data to...
For Stronger First Party Leads—Think Action!
According to industry experts, the average dealer closes about seven percent of their internet leads, but close their first-party leads at more...
AVA Artificial Intelligence Software Is Altering the Auto Industry
The hundreds of auto dealers who have signed up for AVA lead follow-up technology are reporting great improvement and increases in sales due to AVA....
Leverage Your Resources to Overcome Objections
How many times has a customer been difficult to you on the phone? If you are an automotive professional like me, chances are that it has happened a...
The Truth About Online Advertising
Online advertising has developed a definite limp in some people’s eyes. The Google Classifieds approach is definitely not everybody’s favorite...