Marketing

Top 6 Google My Business Optimization Tips for Dealers
Your Google My Business (GMB) listing and its subsequent knowledge panel (see example below) might have more to do with selling cars and service...

What Is a Featured Snippet, and How Can It Increase Your Web Traffic by 30%?
Digital disruption is a hot topic — it’s happening everywhere. But it’s not bitcoin, blockchain, or artificial intelligence that I want to discuss....

Proof Positive: Adtaxi’s Quantum Significantly Boosts Campaign Performance
Denver — June 20, 2018 — Adtaxi, one of the nation’s fastest-growing digital marketing agencies, today launched its new company website. The...

Flashtalking Launches Personalized Video for Tier 2
New York — June 19, 2018 (GLOBE NEWSWIRE) — Flashtalking, the leading global independent platform for ad management, data activation and unified...

The 5 Keys of Marketing and Selling to Women
On June 24-26, Women in Automotive (WIA), founded in 2015 by six female leaders in the automotive industry, will hold its latest conference in...

Key Takeaways From This Year’s Digital Marketing Strategies Conference
This year’s Digital Marketing Strategies Conference (DMSC) held in Napa Valley in June was a blast, and truly enlightening at the same time.The high...

3 Ways Your Dealership Can Tap Into Customer Emotions
Shoppers have more options today than ever before. Technology makes it possible for everyone to shop around to their hearts’ content, so brand...

Why Dealers Should Care About Real-Time Marketing
Real-time marketing solutions are finally gaining traction in the automotive space — and that’s great news for your dealership. Real-time marketing...

To Stay Ahead of Today’s Smart Buyers, You Need to Be Smarter
Today’s customers are smart . . . possibly the smartest they’ve ever been. They live in smart homes, wear smart watches, and use smartphones. Their...

5 Techniques to Fine-Tune Your Dealership CRM
Ask a handful of people in various roles at a typical dealership what customer relationship management (CRM) means to them, and you’ll get a variety...

How to Avoid the 4 Common Dealership Mistakes When Running SEM Campaigns
For a carefully considered purchase like a vehicle, the internet is a dream come true. All of the information that a shopper could want is out there:...

Dealers’ High Demand for AI-Driven Marketing Solutions Fuels Outsell’s Growth in Q1 2018
Minneapolis — May 10, 2018 — Outsell, which offers the only AI-driven marketing automation platform for the automotive industry, announced today...