Marketing

Middletown, OH — August 21, 2018  — Generations Digital, a full-service digital marketing consulting firm led by industry veteran George Nenni,...

Automotive retail is on track to have a positive 2018, with the first half of the year’s sales exceeding analyst expectations, and a recently...

Your dealership website isn’t much good for consumers if it doesn’t provide the information and calls to action that in-market car shoppers are...

Automotive dealerships and OEMs have always aggressively chased leads. It’s the bread and butter of their marketing efforts. As digital marketing...

Lead providers are an essential part of most auto dealerships’ sales success. These companies provide sales leads of consumers in the market to...

The car-buying experience has vastly improved in recent years as dealers have increasingly prioritized customer service. Yet, surprisingly,...

San Francisco — July 31, 2018 — KardZee, a mobile media platform that provides tangible and digital outreach solutions, announced today a new...

Minneapolis — July 26, 2018 — Outsell, which offers the only AI-driven marketing automation platform for the automotive industry, announced today...

In the digital era, customers shopping for vehicles tend to use search engines as their primary point of research. The dealers they find at the top...

When it comes to automotive retail and marketing in an increasingly omnichannel world, it’s clear video is a potent and essential tool. More than 90%...

Modern, digital-savvy consumers are radically different than previous generations of auto shoppers. Over the past 20 years, Amazon has taught them to...

Livonia, MI — June 28, 2018 — Valassis Digital, a leader in digital marketing, announced today its newest chatbot solution to help automotive...