Industry News

Owner, Steenman Associates Growing up in Hawaii, I had the unique opportunity to intern at a local radio station at just 14 years old; I was the...

Like many people in the automotive industry, I fell into my position. My wife and I had a chain of five eBay stores where we helped customers sell...

I grew up in the Bronx, in a lower middle-class family with nine siblings. My dad worked for the city of New York, a very blue-collar job but...

I grew up in the shadows of the Ford World Headquarters.  My family has been entrenched in the automotive industry for many years. My father worked...

In my last article, I touched on a few trends that we are starting to see after 3 years of doing our Hispanic Car Buying Preferences surveys.   This...

Adam Dennis

DMM Expert • Apr 10, 2023

More than thirty (30) years ago, I made a list of what motivates people. (I’m not sure why I was motivated to make the motivation list though.) I...

Tom Kline

DMM Expert • Apr 4, 2023

There has been growing speculation about the possibility of another recession, and experts seem to agree that they aren’t entirely sure if a...

Ibrahim Mesbah

DMM Expert • Mar 29, 2023

Sales and Marketing Director of Parts Edge Growing up, my dad was a carpenter and worked in construction, and my mom would occasionally work jobs to...

Director of Sales Northeast Kelley Blue Book ICO at Cox Automotive Inc. Jacci is a self-described "girly-girl" and the idea of not having running...

– Founder of Petra Automotive Products!  I am so thrilled to debut my new feature in Dealer Marketing Magazine where I get the honor of introducing...

Laurie Halter

DMM Expert • Mar 15, 2023

Adam Dennis grew up in Rhode Island and described himself as “a relatively athletic geek”. He played football and track and field, but also loved...

Your company’s story and messaging are the core of everything: it’s how you market, how you sell, and how you retain loyal customers. The story is...

Ilana Shabtay

DMM Expert • Mar 3, 2023