Industry News
When Corporate Responsibility is Personal
I can carry a conversation about diversity, equity, and inclusion (DEI) like any other executive, and I ensure that our company follows policies that...
Meet Stephanie Clark
Marketing Director, Bob Ruth Ford Leadership came quickly to me; I have always been into sports and have had the privilege of captaining several...
Dealership Data is Key to Unlocking the True Power of ChatGPT
ChatGPT. It’s everywhere. It’s taken over social media and the evening news - it’s come up in work meetings and over dinner with family and friends....
People in Automotive: Allie Peters
In this month's edition of People in Automotive, Laurie Halter meets with Allie Peters, Fixed Ops Director at the Cavender Auto Group. Allie is open,...
Parts Departments: the key to dealership success
In my work with hundreds of parts departments, I’ve witnessed time and time again parts and service departments being undervalued and neglected by...
Harnessing the Power of the Parts Department in the New EV Era
As the automotive industry races towards an increasingly electric future, dealerships face the challenge of adapting to the rise of electric vehicles...
Meet Aja Goldey
Bespoke Auto Marketing Strategist, DealerApps My journey into the automotive industry began with a part-time job at a dealership during college. At...
Tuck The Octopus
Managing, owning, and running a dealership can feel like trying to tuck an octopus into bed at night while the tentacles keep flopping out! My close...
CXAUTO2023 Speaker Spotlight: Kirk Preiser
Director of Retail Buying Experience, Audi of America When people ask me how I got into automotive, I laugh because it wasn’t something I had...
Meet Terry Lancaster
Marketing Strategist, Trainer, Content Creator at How to Sell More Cars Picture this: It’s the 1970s, and I’m a young kid sitting in my grandfather’s...
Meet John Sternal
Partner, Director of PR & Social Media, Merit Mile Growing up in Connecticut, I experienced an atypical childhood due to losing my biological mother...
Meet Sarah Vantine
Vice President of Sales at Quantum5 Growing up, I had two very high-achieving parents who instilled self-sufficient resilience. They helped shape my...