Commentary

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Leverage Your Resources to Overcome Objections

How many times has a customer been difficult to you on the phone? If you are an automotive professional like me, chances are that it has happened a...

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The Truth About Online Advertising

Online advertising has developed a definite limp in some people’s eyes. The Google Classifieds approach is definitely not everybody’s favorite...

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It's 11 0 clock. Do You Know Where Your Demo Plates Are?

Heading back to my hotel at 11 O clock after a long frustrating day on the road, I was driving south in the left lane. Suddenly a car pushed by me on...

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