Industry News

If you know anything about search engine optimization, you know that the laws of the land change frequently. While the big picture things usually...

IRVINE, CA, November 4, 2013 – Boyd Warner, CEO of AutoAlert, Inc., a technology and training company helping auto dealers identify and capture...

Over the last three months, we’ve examined the topic of retention. First, we looked at a new way to measure and increase retention using outcomes...

Is your SEO company really moving the needle for you or are they selling you snake oil? I have watched a lot of dealers spend a lot of money on...

2014 is upon us, and savvy dealer marketers are looking ahead to better understand the most important trends impacting them and affecting their...

The idea of artificial intelligence is still not yet completely digested by everyone. Or, will it ever be? At least so say most bloggers and...

IRVINE, CA, October 11, 2013 — Boyd Warner, CEO of AutoAlert, Inc., a technology and training company helping auto dealers identify and capture...

Advertising your car dealership online is likely a marketing tactic you're already familiar with. So it's probably time to promote your business on...

With thousands of websites and blogs vying for the same high ranking on Google’s search results, great content just isn’t cutting it anymore. While...

Since its advent, video has been the mainstay of advertising for modern car dealers. Through television, video gives dealers a unique, personal...

As the internet becomes an even bigger part of our lives, businesses of all types will have to keep adapting and embracing certain trends. There...

How great is your customer service? How is your customer satisfaction? These are fairly common questions when it comes to marketing folks, and I'm...