Technology
Automotive Marketers More Likely to Integrate Online and Offline Promotions Compared to Other Retail Sectors
New York, NY — September 22, 2018 — Two-thirds of automotive marketers are highly familiar with using location data to measure the lift of store...
Client Command Announces Issuance of U.S. Patent for Marketing Technology Platform
Cumming, GA — September 19, 2018 — Client Command, an automotive marketing technology company focused on engaging Active Shoppers™, today announced...
Spireon Announces New Kahu Enhancements Designed for Auto Dealer Groups
Irvine, CA — September 18, 2018 — Spireon, the vehicle intelligence company, is adding several enhancements to its Kahu connected car solution,...
Goodway Group Launches Proprietary Auto Purchase Attribution, Connecting Online Advertising to Offline Auto Sales for Regional Advertisers
Philadelphia — September 18, 2018 — Goodway Group, the digital partner advertisers trust to deliver campaign performance and media efficiency, today...
Virtual Reality App RelayCars Enhances Car-Buying Experience With Range of New Updates
Los Angeles — September 12, 2018 — RelayCars, the virtual reality automotive experience that puts users in the driver’s seat of thousands of...
Dealertrack DMS’ Lifetime Learning Portal Answers Industry Need for Customized, Comprehensive Training
Salt Lake City — September 7, 2018 — As a lack of ongoing training continues to impact employee retention and overall profitability, dealerships...
Top 5 Strategies to Use Mobile Technology to Boost Sales and Service Revenue
As a progressive dealer, ask yourself what your biggest accomplishments have been over the past few years. What is your competitive advantage...
How Service Departments Can Prepare for the Future by Embracing Disruptive Technology
Dealership service departments are on the verge of seeing transformative changes, and those that do not recognize these emerging patterns may face...
LotLinx Continues Push for Innovation, Adds Expert Product Manager to Leadership Team
Chicago — August 22, 2018 — LotLinx, the automotive industry’s No. 1 artificial intelligence (AI) company, announced today it has named Eric...
MBTN Solutions Launches Easy Numbers-Driven Reporting for Auto Dealers, Focusing on Core Operational Areas for Success
Pleasanton, CA — August 29, 2018 — MBTN (Manage by the Numbers) Solutions, a market innovator that helps dealers turn raw data into actionable...
Auto/Mate Integrates DMS with ProMax, Helping Dealers to Streamline Lead Generation and Sales Process
Albany, NY — August 27, 2018 — Auto/Mate Dealership Systems has integrated its dealership management system (DMS) with ProMax, a leading supplier of...
How Geofencing and Location-Based Targeting Increase Leads
Historically, automotive dealerships have relied on traditional advertising to connect with their local clientele. But with the recent proliferation...