Michael Bowen
Five Video Tips from AJ LeBlanc
When it comes to video there are a lot of different questions dealers need answered, so we got in touch with online video and video search engine...
Video Marketing and the New Internet Landscape
I was pumping gas the other day and there was a video playing on the pump; at the grocery store they had a screen playing the news while people...
The Future of Video Marketing with Scott Toland
For this month’s video marketing profile, I interviewed Scott Toland, president of The Toland Group, whose automotive marketing career started back...
How to Know Your Consumers Better than They Know Themselves—the Future Demands It
Mobile has shifted from a single channel of communication to an entire platform specifically designed for powerful real time, customer engagement,...
SEO Predictions for 2014
If you know anything about search engine optimization, you know that the laws of the land change frequently. While the big picture things usually...
AutoAlert Releases Mobile App
IRVINE, CA, November 4, 2013 – Boyd Warner, CEO of AutoAlert, Inc., a technology and training company helping auto dealers identify and capture...
Beware the Automotive SEO Snake Oil
Is your SEO company really moving the needle for you or are they selling you snake oil? I have watched a lot of dealers spend a lot of money on...
Who’s Liable for Driverless Car Crashes?
The idea of artificial intelligence is still not yet completely digested by everyone. Or, will it ever be? At least so say most bloggers and...
AutoAlert Named One of Fastest-Growing Private Companies
IRVINE, CA, October 11, 2013 — Boyd Warner, CEO of AutoAlert, Inc., a technology and training company helping auto dealers identify and capture...
Unexpected Ways to Use Google+ for Your Dealership
Advertising your car dealership online is likely a marketing tactic you're already familiar with. So it's probably time to promote your business on...
Video in the Modern Dealership
Since its advent, video has been the mainstay of advertising for modern car dealers. Through television, video gives dealers a unique, personal...
How effective are Online Surveys in Automobile Marketing Research?
As the internet becomes an even bigger part of our lives, businesses of all types will have to keep adapting and embracing certain trends. There...