Management

OK, full transparency from me: I have a 27-year-old daughter who sells new cars at a dealership. I can’t say that she has complained of any unfair...

Large dealer owner groups move high volumes of vehicles for multiple marques. They look for synergy and cost savings everywhere, as well as...

You probably have heard of the Seven Car Club theory if your dealership onboarding involves watching and learning from the comical 1990s-style...

Being a member of a team that is underperforming is something that we have all gone through at some point in our career. In the world of sales,...

Thanks to the wealth of data captured by the typical enterprise system, key performance indicators (KPIs) and the dashboards that display them are...

You don’t have to be a superhero to succeed in the automotive industry. Or do you? If you’re a woman, you may have felt like you had to leap tall...

One thing I’ve noticed in my 20 years in sales is that the feeling of self-doubt and insecurity is one of the largest constraints on sales success....

Whether you’ve decided it’s time to transform your sales process or adopt a new technology, change management is a process you need to plan...

If a doctor prescribed medications after glancing at a patient’s chart, she’d get sued for malpractice. It’s understood that the chart doesn’t have...

Previous CMO of Subaru of America and Dealer.com boasts over two decades of strategic marketing experience and a track record of phenomenal...

Cherry Hill, N.J., May 2, 2014 — Subaru of America, Inc. today announced the departure of Dean Evans the company’s chief marketing officer. Evans...

Now more than ever, automotive dealerships are recognizing the importance of reaching and connecting with more customers online, and they’re...