Industry News
Affinitiv Completes Acquisition to Create a Full-Service Automotive Marketing Platform
Chicago — September 17, 2018 — Affinitiv announced today the strategic acquisition of Caldwell & Kerr Enterprises. Affinitiv, an industry-leading...
5 Secrets of Social Media Marketing for Dealerships
The past couple of years haven’t been the greatest for social media companies, especially the most influential, popular, and notorious one: Facebook....
In Today’s Gig Economy, Are You Classifying Dealer-Trade Drivers Correctly?
The term gig economy is not just one you hear millennials use; it’s a continuously growing workforce of independent contractors who value flexibility...
Curaytor Announces Platform Expansion to Modernize Small Business Digital Marketing and Replace Customer Relationship Management Systems
Orlando — September 10, 2018 (GLOBE NEWSWIRE) — Curaytor, a full-service digital marketing company that helps small businesses grow, today announces...
How Local SEO Helps You Outsmart the Competition
How can you help your dealership’s website appear at the top of search engine results? Can you change its site listing in Google? Are links back to...
ACV Auctions on Pace to Sell Over 100,000 Vehicles Annually in the U.S., Gaining Share of Wholesale Automotive Market
Buffalo, NY — September 10, 2018 — ACV Auctions Inc., the leading dealer-to-dealer, online wholesale auction platform, sold over 8,600 vehicles in...
Dealertrack DMS’ Lifetime Learning Portal Answers Industry Need for Customized, Comprehensive Training
Salt Lake City — September 7, 2018 — As a lack of ongoing training continues to impact employee retention and overall profitability, dealerships...
Downey Nissan Boosts Social Media Interactions 627% With Vboost Viral Videos
Newport Beach, CA — September 10, 2018 — In the six-month period from February through July 2018, Downey Nissan, California’s #1 volume Nissan...
Top 5 Strategies to Use Mobile Technology to Boost Sales and Service Revenue
As a progressive dealer, ask yourself what your biggest accomplishments have been over the past few years. What is your competitive advantage...
What Is the True Price of a Lead?
The question of what is the true cost of a lead can be answered by different people in many different ways, but here we’re going to use the...
Why Dealers Are Riding High on the Credit Union Wave
Credit union lending’s prevailing strength is filling the profit sail for increasing numbers of auto dealers. Data shows credit unions provide...
FollowPro Launches First U.S. “Pay Per Performance” Automotive BDC Call Center
Asbury Park, NJ — September 4, 2018 — U.S. auto dealers are continually confused by complicated third-party call center billing techniques. Paying by...