automotive marketing
3 Great Reasons Why Auto Dealers Should Blog
Are you an auto dealer searching for ways to make your business better and stronger? Well if so, make sure you’re focusing on your content marketing....
Dealer Marketing: “Google Death” is Only Part of the Battle
Listen to the radio today and you hear advertising from companies explaining how their services will protect you from, “Google Death,” which is...
Three Things to Expect from Your Digital Marketing Partner
Now more than ever, automotive dealerships are recognizing the importance of reaching and connecting with more customers online, and they’re...
Eight Ways to Get Customer Feedback Via Twitter
In any business, it is very important to have the proper channels of communication. There are many ways to get feedback from customers. Some...
Personalized Marketing of Vehicle Service—the Better Way Forward for Dealers
With market competition increasing, it’s time to reexamine the current approach to service marketing. New technology is enabling dealers to develop...
Effective Social Media Strategies for Auto Dealers
Social media is a hot topic right now. The naysayers have given up trying to convince us that social media is just a fad and now everyone from...
Top Tips from Social Media Award Winning Dealers
Most dealerships are learning the hard way that there is more to success online than simply getting people to “like” you on Facebook. If your...
Want Sales From Social Media
Here’s How Van Griffith Kia Used Social Media to Increase Internet Sales by 20 Percent Van Griffith Kia in Granbury, Texas has built itself into a...
Content Marketing for Small Auto Dealerships
As the business world adjusts to 21st century realties, new strategies for marketing and branding have emerged, sometimes to complement...
Top Automotive Digital Marketing Trends for 2013
2012 was a watershed year in automotive digital marketing, as marketing automation systems became more common, enabling users to send a higher volume...
Prepaid and Complimentary Maintenance Plans Equal Loyalty From Next Gen Customers
While most dealerships offer some degree of prepaid maintenance (PPM) or complimentary dealer and OEM maintenance plans, many questions how effective...