Dealer Marketing Magazine
The Road to Sustainable Growth: How Auto Dealerships Can Create a More Positive Customer Experience
By Tiger Okeley, Executive Board Member, Oak Motors, A Buy Here Pay Here Used Car Dealership The image of car buyers negotiating with salespeople for...
The Dealership Data Era (Episode One)
The following has been produced with the help of AI to assist you in navigating the conversation between Adam Dennis, Atul Patel and Steve Schmith....
Drowning in Demands: 5 Key Ways to Stay Afloat
Written by Colby Joyner, Vice President of Marketing and Strategy at Cavender Auto Group. Colby is also an Auto Remarketing “Dealers Under 40”...
The Case for Happiness: How Employee Engagement will Improve your Dealership's Bottom Line
In an industry obsessed with customer experience (CX), it is easy to get lost in the excitement of high-tech solutions or zoom in on internal...
Meet Steven Adragna, President of Global Auto Staffing
Half Moon Bay, a small coastal town south of San Francisco is where it all began. With a population of around 8000, Steven Adragna spent his time...
How to Prioritize the Customer: Fixed Ops Edition
As automotive retail continues to evolve, it is expected that visionary dealers will become hyper-focused on delivering a more convenient customer...
Meet Jennifer Sanford, Marketing Executive and Founder of Sanford Marketing Group
As a little girl, Jennifer traveled a lot. The daughter of a United States Naval officer, she spent time living abroad in Panama and took to...
Talent into Automotive: How JM Family is Investing in Early Talent
Dealer Marketing Magazine is honoring the people and companies in the automotive industry that actively work to drive talent into automotive....