auto dealership marketing
FrogData Named Finalist for Innovation Cup at DrivingSales Executive Summit
San Francisco — October 8, 2018 — Retail automotive data analytics vendor FrogData, a division of izmocars, announced today its selection as one of...
5 Steps to Tune Up Your Service Department Marketing
Not too long after the first auto dealer sold a new car to a customer, the dealership service department became “Ol’ Reliable” as a source of...
How to Turn One-Time Buyers Into Customers for Life
Most dealership marketing and sales efforts are geared toward getting the potential customer onto the lot, through the front door, and in front of...
5 Ways for Dealers to Build Trust With Today's Savvy, Skeptical Car Shoppers
For many years, the relationship between customers and automotive salespersons could be adversarial. Some car shoppers believed that salespeople were...
How AI and Intelligent Messaging Help Dealers Increase Sales and Service Revenue
The internet and social media have created a society of consumers who expect information immediately at any time of day or night. In an...
JGF Solutions Enables Dealers to Better Market Identity Theft Protection With E-Contracting, E-Rating Technology
Westerville, OH — September 27, 2018 — Over The Edge (OTE), creator of TecAssured, an e-rating and e-contracting software for the automotive...
Auto/Mate's Chief People Officer to Present “How to Win the Fixed Ops Talent War” at DrivingSales Executive Summit
Albany, NY — October 1, 2018 — Auto/Mate Dealership Systems’ Chief People Officer David Druzynski will present at the upcoming DrivingSales...
Auto Dealers Greet North American Free Trade Deal with Relief
Alexandria, VA — October 1, 2018 — After months of uncertainty, the American International Automobile Dealers Association (AIADA) today welcomed...
Lead Provider Awards 2018 Winners
Conversica, the leader in conversational artificial intelligence (AI) for business and the only provider of AI-driven lead engagement software for...
AutoRaptor Introduces Automatic Appointment Reminders to Enhance Automotive CRM Software
Providence, RI — September 25, 2018 — AutoRaptor recently rolled out Appointment Automation that allows dealerships to automatically send out...
Automotive Marketers More Likely to Integrate Online and Offline Promotions Compared to Other Retail Sectors
New York, NY — September 22, 2018 — Two-thirds of automotive marketers are highly familiar with using location data to measure the lift of store...
Interview: James Binkley, Founder of Binary Automotive Solutions
In 2005, James Binkley founded Texas-based Binary Automotive Solutions after gathering knowledge and experience from 25 years of jobs both in and out...