Dealer Marketing Magazine
Perception vs. Reality: The Fixed Ops Pricing Myth
This article is part of the InteliChek Automotive Brand Partnership. It all started in 1997. While collaborating with an OEM, David Swan uncovered...
Dealer-Built Technology: DASHBI
"Necessity is the mother of invention" - Plato In order to understand what led to the birth of Dashbi, you need to understand the background of its...
The Amazonification of the Dealership Parts Department
This article is brought to you through the DMM Podcast Partnership with The Multi-Point Inspection Podcast sponsored by InteliChek, the industry...
I AM MARKETING | Kirsten Von Busch
In the seventh edition of I AM MARKETING, we feature Kirsten Von Busch, the Product Marketing Director for Automotive at Experian. Kirsten’s journey...
I AM MARKETING | Carolina Pereira
The sixth episode of "I Am Marketing" (IAM) by Dealer Marketing Magazine (DMM) features Carolina Pereira, Marketing and Technology Director at Weston...
I AM MARKETING | Laurie Kelley
The fifth episode of "I Am Marketing" (IAM) by Dealer Marketing Magazine (DMM) features Laurie Kelley, Vice President of Marketing and Retail...
I AM MARKETING | Jordan Cox
The fourth episode of "I AM MARKETING" by Dealer Marketing Magazine features Jordan Cox, Head of Community at Automotive State of the Union (ASOTU)....
I AM MARKETING | Alex Sanchez
The third episode of "I Am Marketing" (IAM) by Dealer Marketing Magazine (DMM) features Alex Sanchez, Marketing Director at Bean Automotive Group....
Marketing Alignment & What I Wish the Auto Industry Knew
Written by Dustin Schuler, Marketing Manager at Bud Clary Auto Group Dustin is a data-driven marketer who is focused on results-oriented leadership....
I AM MARKETING | Noe Longoria
The second episode of "I Am Marketing" (IAM) by Dealer Marketing Magazine (DMM) features Noe Longoria, Director of Content at Cavender Auto Group....
I AM MARKETING | George Nenni
The debut episode of "I Am Marketing" (IAM) by Dealer Marketing Magazine (DMM) features an engaging interview with George Nenni, a prominent figure...
The Dealership Data Era (Episode Two)
In a world accustomed to quick fixes and fleeting insights, we're embracing the art of experimentation: conversational content. Unscripted,...