Articles by
Brett Stevenson
The Future of the Automotive Industry Is Electric
For the past 30 years I have owned an advertising agency that specialized in television advertising for mostly auto dealers. For the past 15 years, I...
How Advertising That Sticks Out Draws Consumer Attention
As an auto dealer, you notice dealer advertising more than the average consumer. When you see an ad in the newspaper, online, on television, or hear...
Have You Made Your Reservations for NADA Show 2018?
If you haven’t arranged your trip to NADA Show 2018 this year — March 22–25 at the Las Vegas Convention Center — now is the time. This will be a very...
Things Need to Change for Women in the Automotive Industry
OK, full transparency from me: I have a 27-year-old daughter who sells new cars at a dealership. I can’t say that she has complained of any unfair...