articles tagged
ott
The Rise in Consumer Streaming Services: New Vehicle Shopping Trends Align
The theme of this series of articles is one of disruption within and affecting the automotive business. This article is intended to explore the...
Lockdown Spurs Growth of Streaming Video, Driving More Opportunity for Local Dealers
The COVID-19 pandemic has changed many aspects of our lives, including the way we work, learn, shop and communicate. In regards to consumer video...
Precision Targeting Capabilities: A Dealerships Guide to OTT Advertising
Roughly half of US adults over 18 use at least one OTT service¹, which translates into about 182 million OTT subscription video service users². OTT...