Internet marketing
Facebook Ads for Your Dealership: 10 Ideas To Get You Started
In my last article, the message was focused on running more Facebook Ads campaigns, and to put your focus on targeting: the right message, the right...
Podcasting Provides New Opportunities for Local Auto Dealers
From nationally-known shows like Joe Rogan and Ben Shapiro to niche programs catering to a specific audience, podcasts are officially a thing. As of...
The Impact of Digital Marketing and Online Car Sales
With the power of the internet at their fingertips, consumers of all ages increasingly research what they want to buy before making their purchases....
Should Your SEO Be Outsourced?
Automotive SEO is complex, period!! Yet, most dealers will make the mistake of trying to perform SEO themselves rather than hiring a professional for...
Google My Business: Expert SEO Tips for Auto Dealers
Today your dealership needs every advantage and a strong locally-focused SEO strategy is more important than ever. One key way to drive organic...
5 Reasons Animated Videos Are the Most Effective Marketing Media Today
Animated videos are everywhere. You can’t turn on the TV or click on a Web page without seeing spiffy infographic pieces with bright colors and...
How to Respond to F&I's Technological Paradigm Shift
Have you given thought lately about how the technological paradigm shift taking place in the automotive world might change your F&I processes? The...