articles tagged

car dealers marketing

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A Dealer's Guide to Marketing: AI, Machine Learning, and Predictive Analytics

If you’re reading the news, checking out dealership vendor awards, and following new product releases, you’re probably hearing a lot about artificial...

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5 Ways Smartphones Have Changed Automotive Digital Marketing

To understand how smartphones are impacting automotive digital marketing, first look at why. According to a 2015 study by Pew Research Center, more...

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Dealer Marketing: “Google Death” is Only Part of the Battle

Listen to the radio today and you hear advertising from companies explaining how their services will protect you from, “Google Death,” which is...

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Dealer Marketing: Future Success Starts with Internet Marketing

As the internet has grown over the last decades from simple static websites that were little more than online brochures to become an integral part of...

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