articles tagged

auto retailing

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A Guide to Getting More From Your Digital Retailing Tools

When I joined the automotive industry, the Chevrolet Celebrity was the top-selling car in the U.S. A lot has changed in the intervening 35 years....

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Your Dealership's New Unforeseen Competitor. How Will You Keep Up?

Your dealership isn't competing with the dealer next door, it's competing with Netflix. The fight for digital real estate is real. In-market car...

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