Streaming Video Is Not Video Search Engine OptimizationThere seems to be some confusion out there for dealers who believe that just because they have video content on their Website or because they upload their videos to YouTube, they are engaged in video search engine optimization (VSEO). Since there is so much buzz and hype over video lately, there are a lot of companies claiming they have or do VSEO—unfortunately that is really not the case. You may be told that a particular company is going ... Read More |
Opportunity Grows In The Dealer Managed Portfolio MarketFranchised and independent auto dealers are taking a page from the buy here, pay here dealerships and holding their own paper. A recent informal survey of franchised and independent dealers in the Mid-Atlantic states revealed that as many as 20% of these dealers are originating and managing their own portfolios. The increased dealer interest in holding their own deals is the result of a pull-back in credit offered to their sub-prime to near-prime... Read More |
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