| Customer Relationship Management | |
Selling Cars Online Is Becoming PersonalMany dealerships are finding it pays to include more than just the hard facts when listing cars on the internet. According to Don Crawford, senior project manager for eBay Motors, some dealers have found success with listings that resemble personal ads and give full disclosure on a vehicle. “It’s important to see beyond the process of ‘here’s your keys, see you later’,” Crawford says. “The internet makes... Read More |
Selling Cars Online Is Becoming PersonalMany dealerships are finding it pays to include more than just the hard facts when listing cars on the internet. According to Don Crawford, senior project manager for eBay Motors, some dealers have found success with listings that resemble personal ads and give full disclosure on a vehicle. “It’s important to see beyond the process of ‘here’s your keys, see you later’,” Crawford says. “The internet makes... Read More |
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